On this episode of the Leverage podcast, Nick sits down with Alex Charfen, a master at helping Entrepreneurs and CEO’s optimize their business practices. Today’s Focus: Learning the 5 most important things that will prevent you from scaling your business. Alex has appeared in almost every major media outlet in print and on TV and is the author of the best-selling book “Entrepreneurial Personality”. Specifically, he helps CEO’s differentiate between and management and leadership.

Things You’ll Learn in This Episode:

• This history of growing a business to $250 million in sales
• How he overcame extreme burnout at 32
• How to grow a business with more work-life balance
• Why CEO’s have trouble being managers
• What the difference is between “leaders” and “managers”
• How his company helps CEO’s to lead their company from a leadership position and avoid the management position
• What “entrepreneur's dilemma” is
• 5 things that prevent companies from scaling
• What the biggest bottleneck is for Entrepreneurs
• How he’s cut down ⅓ of his meetings

Kathy Caprino, an internationally-recognized career coach, TEDx speaker, and Senior Forbes Contributor who's dedicated to the global advancement of professional women. Her other specialty? Knowing how to write viral blog posts (she’s had several that have received over 3 million views). Learn how she went from 18-years in corporate marketing to becoming a therapist, and empowering women and their career aspirations all over the world. She also tells us how she’s using Leverage to build her online course.

Things You’ll Learn in This Episode:

• How she switched from 18 years in corporate marketing to a therapist
• How she got to be a Forbes contributor
• Her thoughts on alternative therapy
• Her cautionary tale about Linkedin
• What “listicles” are and how they make posts go viral
• How she got to be a Forbes contributor
• Discrimination against introverts
• How she uses Leverage
• How to scale without a team
• How she organizes her content and ideas

Learn more about Leverage: www.getleverage.com 

Learn more about Kathy: https://kathycaprino.com/