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Leverage

The goal of the Leverage Podcast is simple: to learn from the best and discover how we can all live a better life, build a more fruitful business, and be more efficient. Leverage’s Founder and CEO, Nick Sonnenberg, is the host of the Leverage Podcast. With a background in data science, high-frequency algorithmic trading, and business efficiency consulting, Nick has an innovative mind and is obsessed with learning from the people around him. Join him each week as he interviews fellow entrepreneurs, thought leaders, and leading experts to discuss everything from efficiency hacks to new technologies to life as an entrepreneur.
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Now displaying: Category: Entrepreneurship
Apr 20, 2020

Mark C. Winters is the co-author of the bestselling book, Rocket Fuel, with EOS (Entrepreneurial Operating System) founder Gino Wickman. Mark’s aim is to help entrepreneurs expand their freedom.

In this episode, you’ll hear Mark and Nick discuss how they have both integrated EOS in their lives and companies. You’ll learn the difference between being an integrator and a visionary and how to implement tools and processes to increase you and your companies productivity. 

HIGHLIGHTS: 

  • The Entrepreneurial Operating System and how to implement it in your life.
  • Making the most of being an integrator or a visionary.
  • The key tools and processes that will increase your productivity. 

RESOURCES: 

The Leverage Podcast is produced by Leverage, an outsourcing and productivity platform for entrepreneurs and small business owners. Our in-house, collaborative team of over 300 specialized freelancers can help you complete your next project!  Need help with marketing, web design, social media, PR, copywriting, bookkeeping, audio production, or something else entirely? Get in touch -- we’ll connect you with a freelancer (or a team of freelancers) who have the right expertise for the job. Visit getleverage.com to get started. 

  • Host: Nick Sonnenberg - Follow on INC - LinkedIn 
  • Rate and subscribe to our show on iTunes
Apr 9, 2020

Keith Ferrazzi is the Founder and CEO of Ferrazzi Greenlight, a research and consulting firm that specializes in transforming the performance, capability, and engagement of the people in organizations who produce business results.

On this week’s episode, you’ll hear a portion of the webinar that Nick held with Keith on the “Making Remote Work Actually Work” Facebook Group. As companies everywhere have been forced to work remotely, we’re sharing the best practices of remote work, which Leverage has been living, breathing and promoting for over five years now.

HIGHLIGHTS:

  • The technology and tools that enable remote collaboration to increase productivity and improve processes across your team.
  • Integrating communication and project management tools; how to use them and how they differ.
  • How team productivity is usually lost in the office but can be optimized in a remote team.

RESOURCES:

The Leverage Podcast is produced by Leverage, an outsourcing and productivity platform for entrepreneurs and small business owners. Our in-house, collaborative team of over 300 specialized freelancers can help you complete your next project!  Need help with marketing, web design, social media, PR, copywriting, bookkeeping, audio production, or something else entirely? Get in touch -- we’ll connect you with a freelancer (or a team of freelancers) who have the right expertise for the job. Visit getleverage.com to get started.

Mar 27, 2020

Chris Voss is the author of the best-selling book Never Split the Difference. An extremely popular book about the tactics and strategies on how to negotiate effectively. Chris spent 24 years as a FBI hostage negotiator and the lead international kidnapping negotiator.

On this week’s episode, you’ll learn the tactics and strategies on how to negotiate effectively, how to take a quantum leap into emotional intelligence and negotiation and what 24 years as a FBI hostage negotiator has taught Chris and how you can implement his experience into your own life and business.

HIGHLIGHTS:

  • The tactics and strategies on how to negotiate effectively.
  • Why ‘Never Split the Difference’ is a quantum leap into emotional intelligence and negotiation.
  • Chris’ 24 years as a FBI hostage negotiator and the lead international kidnapping negotiator.
  • How artificial intelligence will impact the art of negotiation.

QUOTES:

  • “We took a quantum leap into emotional intelligence and making it work in negotiation and there's nothing like it out there.” – Chris Voss
  • “The reason why we added human beings on earth was because you need a supercomputer adaptable in the moment.” – Chris Voss
  • “Being an FBI agent, being a hostage negotiator was an opportunity to go after the bullies, and I don't like bullies.”

RESOURCES:

The Leverage Podcast is produced by Leverage, an outsourcing and productivity platform for entrepreneurs and small business owners. Our in-house, collaborative team of over 300 specialized freelancers can help you complete your next project!  Need help with marketing, web design, social media, PR, copywriting, bookkeeping, audio production, or something else entirely? Get in touch -- we’ll connect you with a freelancer (or a team of freelancers) who have the right expertise for the job. Visit getleverage.com to get started.

  • Host: Nick Sonnenberg - Follow on INC - LinkedIn 
  • Rate and subscribe to our show on iTunes
Mar 18, 2020

Jay Abraham and Linda Kreitzman discuss the current situation of COVID-19 & the potential Economic Crisis on today’s episode of the Leverage Podcast.

Jay Abraham, who has been on the podcast many times, is an icon in the marketing and business strategy space. Jay is a brilliant thinker and sees things that most don't see. In this conversation, we find out what he's seeing and what other people aren't seeing in this current situation.

Linda Kreitzman is the Assistant Dean of Berkeley's Business School. She is the Programme Director & Executive Director of the Masters in the Financial Engineering Programme. Linda has a PhD in Economics, in this conversation we hear Linda's perspective on what's happening and the impact it will have.

Feb 19, 2020

In todays episode, Nick sits down with friend, mentor, and advisor Jay Abraham; asking more untraditional questions that Jay usually doesn't get asked. Learn how Jay developed his amazing vocabulary, insights on how to spend your time, and much more.

Jan 23, 2020

If you’re interested in Project Management tools, in the process of trying to figure out what PM tools are right for you and your team, this episode is meant for you. Nick sits down with the global head of community for Asana, Joshua Zerkel.

Jan 8, 2020

Dr. Jeff Gladden is a leader on disease prevention and human longevity. On this episode, Jeff and I discuss how the Apex program is paving a new path outside of conventional healthcare, Jeff’s view on health trends, and the steps you can take right now to improve your health in 2020.

Dec 17, 2019

Shannon Waller is an expert on entrepreneurial teams. She’s a sought-after speaker, presenter, and longtime coach at Strategic Coach®.


On this episode, Shannon walks us through the particular tools and concepts that have kept entrepreneurs coming back to Strategic Coach® for the past two decades. Nick and Shannon discuss the idea of taking a “free day,” the massive benefits of strategically taking that time, and how to implement it. Also, they dive into the Kolbe Index to discuss why anyone, especially teams, should do it and how it can optimize your team dynamic.

Nov 19, 2019

As an Olympic hurdler, Sarah knows what it’s like to meet obstacles along the path to achieving huge results. Not only is she now training for Tokyo 2020 but she’s founded the Believe Initiative which helps young children build personal belief by using passion as the fuel to solve problems. 

In this episode, Sarah tells us about her journey to the Olympics, her experience on the Amazing Race, and how anyone can build belief and resilience even in the face of seemingly insurmountable challenges.

Nov 6, 2019

Get a peek into Howard’s time as President at one of the most famous hedge funds in the world, Renaissance Capital. 

 

Also, learn how he became the very first investor for Uber and what Howard thinks are the next big opportunities in the bioinformatics space, which has become the primary focus of his later stage investment group, B Capital.

Oct 15, 2019

Feeling distracted? This episode can help. 

 

Nir Eyal is a world expert at understanding distraction. He’s the author of the Wall Street Journal bestselling book Hooked and has just released a new book called Indistractable, a guide that specifically covers how to regain control of your attention and life.

 

In this episode, Nick and Nir talk how technology, company culture, and behavior is all fighting for our attention. Nir’s insights not only will give you the awareness of why your so distracted but steps on how you can make your attention more focused and controlled.

 

Episode Highlights:

 

  • Why distraction at work is a symptom of sick company culture and how to fix it.

 

  • What really drives human behavior and why “time management is pain management.”

 

  • The real reason why kids overuse tech and how to teach them to focus in an increasingly distracting world. 

 

Resources

 

Get Nir’s new book Indistractable 

 

The Leverage Podcast is produced by Leverage. Leverage is an outsourcing and productivity platform for entrepreneurs and small business owners. We offer an in-house, collaborative team of over 300 specialized freelancers who are ready to help you complete your next project!
Whether it’s your marketing, web design, social media, ebook, or something else entirely, we have someone with the right experience for the job. Visit getleverage.com to get started.

 

Host: Nick Sonnenberg - Follow on INC - LinkedIn

Rate & review our show on iTunes

Sep 24, 2019

Since starting his journey with Boardroom Inc. (then known as Boardroom Reports Inc.) in the 1980s, Brian Kurtz came a long way transitioning between physical and digital forms of direct marketing. 

 

Brian Kurtz devoted his career to becoming not only the ultimate student of direct marketing but also to the principles that drive business relationships, many of which he gleaned from his mentor of all mentors, Martin (Marty) Edelston, and nowadays is known as one of the world-famous direct response marketers, selling over 2 billion newsletters and mails.

 

On this week’s episode, Nick dives into Brian's journey- as a direct marketer,- how the industry has changed over the years and also the importance of digital and physical direct marketing.


HIGHLIGHTS:

 

  • Find out how Brian got into the industry and how it changed over the years
  • What is a “magalogue” and “bookalogue”
  • Is marketing “cyclical” and what does it mean
  • Who does Brian look up to nowadays
  • Get an insight into Brain’s new book - “Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing”
  • FInd out about the importance of attraction, retention and conversion especially in monthly subscription marketing


RESOURCES

 

Brian’s Website: CLICK HERE

 

The Leverage Podcast is produced by Leverage. Leverage is an outsourcing and productivity platform for entrepreneurs and small business owners. We offer an in-house, collaborative team of over 300 specialized freelancers who are ready to help you complete your next project!
Whether it’s your marketing, web design, social media, ebook, or something else entirely, we have someone with the right experience for the job. Visit getleverage.com to get started.

 

Host: Nick Sonnenberg - Follow on INC - LinkedIn

Rate & review our show on iTunes 

 

Sep 9, 2019

Before founding Poopouri and Super Natural, Suzy Batiz experienced some of life’s lowest lows; poverty, sexual and domestic abuse, depression, two bankruptcies and a suicide attempt. Which led to what she calls the luxury of losing everything. 

 

After harnessing the power of intuition, her journey led her to building her businesses from the ground up without ever taking a dollar of outside investment. Suzy harnessed the power of true transformation and turned ALIVE IDEAS into a $500+ million empire.

 

On this week’s episode, Nick and Suzy talk everything from the relationship of energy and money to plant medicines and personal development. Find out how Suzy has navigated her journey through all the failure and massive success.




HIGHLIGHTS:

 

  • Find out what Suzy is excited about now and what she’s looking to do next
  • Find out how Poopouri Started
  • Get an insight into Suzy’s experience with Ayahuasca and how it impacted her journey with business and self exploration.



RESOURCES:

 

Suzy’s Website: CLICK HERE 

 

The Leverage Podcast is produced by Leverage. Leverage is an outsourcing and productivity platform for entrepreneurs and small business owners. We offer an in-house, collaborative team of over 300 specialized freelancers who are ready to help you complete your next project!  Whether it’s your marketing, web design, social media, ebook, or something else entirely, we have someone with the right experience for the job. Visit getleverage.com to get started.

 

Host: Nick Sonnenberg - Follow on INC - LinkedIn 

Rate & review our show on iTunes

Aug 14, 2019

Leverage Episode #46

 

Over the last forty years, Jeff has been the coach, mentor, and adviser to some of our generation’s greatest achievers. From Tiger Woods to U2, Bulletproof to Nike, each of his clients has benefited from the culmination of his life’s experiences.

 

What he’s discovered is that success doesn’t come from will, talent, or tactics. The winners know something everyone else doesn’t. What they’ve discovered is that success is both a path and a process. Jeff is now Cornerman to leaders of industry, world-class athletes and iconic performers. He works behind the scenes developing these world-class achievers into superstars in their field.

 

On this week’s episode, Nick dives into Jeff’s background as an olympic cyclist, how that shaped him into working with world class achievers, and his roadmap that can take anyone through the same process he uses for himself and his clients.



HIGHLIGHTS:

 

  • How Jeff was able to take his goal setting method from the Olympics and apply it  into his coaching.

 

  • Learn who Jeff's mentors and coaches where and how they helped him get to his achievements.

 

  • The mindset Jeff developed to take himself to the 1% of athletes.

 

  • Learn some common patterns that Jeff has found between the high level individuals he's worked with.

 

  • Learn about Jeffs Goal Achievement Roadmap.

 

QUOTES:

 

"Winning big isn't an accident"

 

"You must become a prolific goal achiever"

 

"There’s always room at the top for the best"



RESOURCES:

 

Jeff’s Website: CLICK HERE  

 

Goal Achievement Roadmap: CLICK HERE 



The Leverage Podcast is produced by Leverage. Leverage is an outsourcing and productivity platform for entrepreneurs and small business owners. We offer an in-house, collaborative team of over 300 specialized freelancers who are ready to help you complete your next project!  Whether it’s your marketing, web design, social media, ebook, or something else entirely, we have someone with the right experience for the job. Visit getleverage.com to get started.

 

Host: Nick Sonnenberg - Follow on INC - LinkedIn 

Rate & review our show on iTunes

Aug 9, 2019

Leverage Episode #45



On this week's episode, Nick dives into Steves start as an entrepreneur, how he help's individuals reinvent themselves, and his best advice for anyone looking to create success in starting or running a podcast. Steve is the host of two of podcasts: Reinvention Radio & Beyond 8 Figures

 

Steve Olsher is known as the world’s foremost reinvention expert. Famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do – his practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution.

 

Highlights:

 

  • Steve tells us how he got into entrepreneurship with opening a non-alcoholic teen night club in Chicago when he was only 20yrs old.

 

  • Steve then tells us how he navigated the dot com boom and a story of how he was gifted a domain worth 4.25 Million Dollars.

 

  • Steve walks through his framework for helping individuals find their WHAT.

 

  • Steve shares info about his own conference, the New Media Summit designed to help businesses share their message and boost visibility through podcasting.

 

  • Steves advice on how to break into the business of podcasting and gives his best next steps for any new podcaster.

 

Resources:

 

Get Steves book for free: www.whatisyourwhat.com

Steves New Media Summit:  https://newmediasummit.net/

The ultimate directory of podcasters: www.myultimatedirectory.com

 

The Leverage Podcast is produced by Leverage. Leverage is an outsourcing and productivity platform for entrepreneurs and small business owners. We offer an in-house, collaborative team of over 300 specialized freelancers who are ready to help you complete your next project!  Whether it’s your marketing, web design, social media, ebook, or something else entirely, we have someone with the right experience for the job. Visit getleverage.com to get started.

 

Host: Nick Sonnenberg - Follow on INC - LinkedIn 

Guest: Steve Olsher - Website

Rate & review our show on iTunes

 

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